{"id":1718,"date":"2025-05-13T11:08:48","date_gmt":"2025-05-13T09:08:48","guid":{"rendered":"https:\/\/www.d-asset.be\/?p=1718"},"modified":"2025-05-13T16:05:16","modified_gmt":"2025-05-13T14:05:16","slug":"social-commerce-when-social-networks-become-full-fledged-sales-channels","status":"publish","type":"post","link":"https:\/\/www.d-asset.be\/en\/editorial\/social-commerce-when-social-networks-become-full-fledged-sales-channels\/","title":{"rendered":"Social commerce: when social networks become full-fledged sales channels"},"content":{"rendered":"<p><strong>A Buying Behavior Revolution in the Making<\/strong><\/p>\n<p>Buying a product directly on Instagram, TikTok, or Pinterest is no longer a utopia\u2014or a trend confined to Asia. In Europe too, social commerce is gaining traction. Users are no longer content with simply drawing inspiration from content: they want to buy, instantly, without ever leaving the app. This shift is radically transforming the customer journey.<\/p>\n<p>The major platforms have understood this well. TikTok Shop, Instagram Shopping, and Facebook Marketplace now offer integrated shopping funnels\u2014from product catalogues to checkout. As a result, social content is becoming a real point of sale, and storytelling is turning into a powerful digital storefront.<\/p>\n<p><strong>Why This Is a Strategic Turning Point for Brands<\/strong><\/p>\n<p>Social commerce doesn&#8217;t replace traditional e-commerce\u2014it enhances it with a more immersive, emotional, and instant approach. This model is built on three key pillars:<\/p>\n<ul>\n<li>social proof and peer recommendations,<\/li>\n<li>engaging visual content,<\/li>\n<li>frictionless shopping experiences.<\/li>\n<\/ul>\n<p>For brands, this means rethinking their marketing strategies:<\/p>\n<ul>\n<li>The conversion funnel is shorter: discovery, interest, and purchase often happen within the same scroll.<\/li>\n<li>Video formats (especially livestreams and short tutorials) are becoming powerful selling tools.<\/li>\n<li>Community engagement is now a direct driver of sales, not just a vanity metric.<\/li>\n<\/ul>\n<p>According to a Shopify study, 40% of consumers say social media influences their purchasing decisions\u2014a figure that climbs even higher among those under 35.<\/p>\n<p><strong>How to Effectively Integrate Social Commerce into Your Strategy<\/strong><\/p>\n<p>There are plenty of opportunities\u2014provided your approach is structured and aligned with your brand image. Here are some actionable ideas to turn social commerce into a growth engine:<\/p>\n<ul>\n<li>Create \u201cshoppable\u201d content: product carousels, demo videos, live sessions with embedded purchase links.<\/li>\n<li>Sync your product catalog with social platforms using tools like Meta Commerce Manager or TikTok Seller Center.<\/li>\n<li>Collaborate with content creators or micro-influencers to generate authentic content and build social proof.<\/li>\n<li>Track and analyze performance via native platform analytics or campaign-integrated tracking tools.<\/li>\n<\/ul>\n<p>This new ecosystem demands a fusion of branding, conversion, and entertainment. It&#8217;s not just about selling on a different channel\u2014it&#8217;s about selling differently.<\/p>\n<p><strong>In Conclusion<\/strong><\/p>\n<p>Social commerce is reshaping the digital landscape: more fluid, more emotional, more direct. Brands that adapt quickly will gain a serious competitive edge in 2025.<\/p>\n<p>Want to integrate social commerce into your digital strategy? Let\u2019s talk at D-Asset\u2014we\u2019ll support you from strategic planning to operational execution.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A Buying Behavior Revolution in the Making Buying a product directly on Instagram, TikTok, or Pinterest is no longer a utopia\u2014or a trend confined to Asia. In Europe too, social commerce is gaining traction. Users are no longer content with simply drawing inspiration from content: they want to buy, instantly, without ever leaving the app.&hellip; <a class=\"continue\" href=\"https:\/\/www.d-asset.be\/en\/editorial\/social-commerce-when-social-networks-become-full-fledged-sales-channels\/\">Lire la suite<span> Social commerce: when social networks become full-fledged sales channels<\/span><\/a><\/p>\n","protected":false},"author":3,"featured_media":1637,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[48],"tags":[],"class_list":["post-1718","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-editorial"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Social commerce: when social networks become full-fledged sales channels - D-Asset<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.d-asset.be\/en\/editorial\/social-commerce-when-social-networks-become-full-fledged-sales-channels\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Social commerce: when social networks become full-fledged sales channels - D-Asset\" \/>\n<meta property=\"og:description\" content=\"A Buying Behavior Revolution in the Making Buying a product directly on Instagram, TikTok, or Pinterest is no longer a utopia\u2014or a trend confined to Asia. In Europe too, social commerce is gaining traction. Users are no longer content with simply drawing inspiration from content: they want to buy, instantly, without ever leaving the app.&hellip; Lire la suite Social commerce: when social networks become full-fledged sales channels\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.d-asset.be\/en\/editorial\/social-commerce-when-social-networks-become-full-fledged-sales-channels\/\" \/>\n<meta property=\"og:site_name\" content=\"D-Asset\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-13T09:08:48+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-13T14:05:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.d-asset.be\/wp-content\/uploads\/2025\/05\/6jhxq5mtd3y.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"1067\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Olivier D.\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Olivier D.\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.d-asset.be\\\/en\\\/editorial\\\/social-commerce-when-social-networks-become-full-fledged-sales-channels\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.d-asset.be\\\/en\\\/editorial\\\/social-commerce-when-social-networks-become-full-fledged-sales-channels\\\/\"},\"author\":{\"name\":\"Olivier D.\",\"@id\":\"https:\\\/\\\/www.d-asset.be\\\/en\\\/#\\\/schema\\\/person\\\/c8705d4dfd11c2972d25f209b15688d0\"},\"headline\":\"Social commerce: when social networks become full-fledged sales channels\",\"datePublished\":\"2025-05-13T09:08:48+00:00\",\"dateModified\":\"2025-05-13T14:05:16+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.d-asset.be\\\/en\\\/editorial\\\/social-commerce-when-social-networks-become-full-fledged-sales-channels\\\/\"},\"wordCount\":406,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.d-asset.be\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.d-asset.be\\\/en\\\/editorial\\\/social-commerce-when-social-networks-become-full-fledged-sales-channels\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.d-asset.be\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/6jhxq5mtd3y.jpg\",\"articleSection\":[\"Editorial\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.d-asset.be\\\/en\\\/editorial\\\/social-commerce-when-social-networks-become-full-fledged-sales-channels\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.d-asset.be\\\/en\\\/editorial\\\/social-commerce-when-social-networks-become-full-fledged-sales-channels\\\/\",\"url\":\"https:\\\/\\\/www.d-asset.be\\\/en\\\/editorial\\\/social-commerce-when-social-networks-become-full-fledged-sales-channels\\\/\",\"name\":\"Social commerce: when social networks become full-fledged sales channels - D-Asset\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.d-asset.be\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.d-asset.be\\\/en\\\/editorial\\\/social-commerce-when-social-networks-become-full-fledged-sales-channels\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.d-asset.be\\\/en\\\/editorial\\\/social-commerce-when-social-networks-become-full-fledged-sales-channels\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.d-asset.be\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/6jhxq5mtd3y.jpg\",\"datePublished\":\"2025-05-13T09:08:48+00:00\",\"dateModified\":\"2025-05-13T14:05:16+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.d-asset.be\\\/en\\\/editorial\\\/social-commerce-when-social-networks-become-full-fledged-sales-channels\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.d-asset.be\\\/en\\\/editorial\\\/social-commerce-when-social-networks-become-full-fledged-sales-channels\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.d-asset.be\\\/en\\\/editorial\\\/social-commerce-when-social-networks-become-full-fledged-sales-channels\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.d-asset.be\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/6jhxq5mtd3y.jpg\",\"contentUrl\":\"https:\\\/\\\/www.d-asset.be\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/6jhxq5mtd3y.jpg\",\"width\":1600,\"height\":1067,\"caption\":\"Tik tok Shop\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.d-asset.be\\\/en\\\/editorial\\\/social-commerce-when-social-networks-become-full-fledged-sales-channels\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.d-asset.be\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Social commerce: when social networks become full-fledged sales channels\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.d-asset.be\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.d-asset.be\\\/en\\\/\",\"name\":\"D-asset\",\"description\":\"Votre Partenaire en Marketing Digital\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.d-asset.be\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.d-asset.be\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.d-asset.be\\\/en\\\/#organization\",\"name\":\"D-asset\",\"url\":\"https:\\\/\\\/www.d-asset.be\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.d-asset.be\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.d-asset.be\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/d-asset.svg\",\"contentUrl\":\"https:\\\/\\\/www.d-asset.be\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/d-asset.svg\",\"width\":761,\"height\":522,\"caption\":\"D-asset\"},\"image\":{\"@id\":\"https:\\\/\\\/www.d-asset.be\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/company\\\/d-asset\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.d-asset.be\\\/en\\\/#\\\/schema\\\/person\\\/c8705d4dfd11c2972d25f209b15688d0\",\"name\":\"Olivier D.\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/cc7dcb3230d37a2d090dd307a3e118d2b368a03982ab3e3706809539abdcb3f8?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/cc7dcb3230d37a2d090dd307a3e118d2b368a03982ab3e3706809539abdcb3f8?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/cc7dcb3230d37a2d090dd307a3e118d2b368a03982ab3e3706809539abdcb3f8?s=96&d=mm&r=g\",\"caption\":\"Olivier D.\"},\"url\":\"https:\\\/\\\/www.d-asset.be\\\/en\\\/author\\\/odetemmerman\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Social commerce: when social networks become full-fledged sales channels - D-Asset","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.d-asset.be\/en\/editorial\/social-commerce-when-social-networks-become-full-fledged-sales-channels\/","og_locale":"en_US","og_type":"article","og_title":"Social commerce: when social networks become full-fledged sales channels - D-Asset","og_description":"A Buying Behavior Revolution in the Making Buying a product directly on Instagram, TikTok, or Pinterest is no longer a utopia\u2014or a trend confined to Asia. In Europe too, social commerce is gaining traction. Users are no longer content with simply drawing inspiration from content: they want to buy, instantly, without ever leaving the app.&hellip; Lire la suite Social commerce: when social networks become full-fledged sales channels","og_url":"https:\/\/www.d-asset.be\/en\/editorial\/social-commerce-when-social-networks-become-full-fledged-sales-channels\/","og_site_name":"D-Asset","article_published_time":"2025-05-13T09:08:48+00:00","article_modified_time":"2025-05-13T14:05:16+00:00","og_image":[{"width":1600,"height":1067,"url":"https:\/\/www.d-asset.be\/wp-content\/uploads\/2025\/05\/6jhxq5mtd3y.jpg","type":"image\/jpeg"}],"author":"Olivier D.","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Olivier D.","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.d-asset.be\/en\/editorial\/social-commerce-when-social-networks-become-full-fledged-sales-channels\/#article","isPartOf":{"@id":"https:\/\/www.d-asset.be\/en\/editorial\/social-commerce-when-social-networks-become-full-fledged-sales-channels\/"},"author":{"name":"Olivier D.","@id":"https:\/\/www.d-asset.be\/en\/#\/schema\/person\/c8705d4dfd11c2972d25f209b15688d0"},"headline":"Social commerce: when social networks become full-fledged sales channels","datePublished":"2025-05-13T09:08:48+00:00","dateModified":"2025-05-13T14:05:16+00:00","mainEntityOfPage":{"@id":"https:\/\/www.d-asset.be\/en\/editorial\/social-commerce-when-social-networks-become-full-fledged-sales-channels\/"},"wordCount":406,"commentCount":0,"publisher":{"@id":"https:\/\/www.d-asset.be\/en\/#organization"},"image":{"@id":"https:\/\/www.d-asset.be\/en\/editorial\/social-commerce-when-social-networks-become-full-fledged-sales-channels\/#primaryimage"},"thumbnailUrl":"https:\/\/www.d-asset.be\/wp-content\/uploads\/2025\/05\/6jhxq5mtd3y.jpg","articleSection":["Editorial"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.d-asset.be\/en\/editorial\/social-commerce-when-social-networks-become-full-fledged-sales-channels\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.d-asset.be\/en\/editorial\/social-commerce-when-social-networks-become-full-fledged-sales-channels\/","url":"https:\/\/www.d-asset.be\/en\/editorial\/social-commerce-when-social-networks-become-full-fledged-sales-channels\/","name":"Social commerce: when social networks become full-fledged sales channels - D-Asset","isPartOf":{"@id":"https:\/\/www.d-asset.be\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.d-asset.be\/en\/editorial\/social-commerce-when-social-networks-become-full-fledged-sales-channels\/#primaryimage"},"image":{"@id":"https:\/\/www.d-asset.be\/en\/editorial\/social-commerce-when-social-networks-become-full-fledged-sales-channels\/#primaryimage"},"thumbnailUrl":"https:\/\/www.d-asset.be\/wp-content\/uploads\/2025\/05\/6jhxq5mtd3y.jpg","datePublished":"2025-05-13T09:08:48+00:00","dateModified":"2025-05-13T14:05:16+00:00","breadcrumb":{"@id":"https:\/\/www.d-asset.be\/en\/editorial\/social-commerce-when-social-networks-become-full-fledged-sales-channels\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.d-asset.be\/en\/editorial\/social-commerce-when-social-networks-become-full-fledged-sales-channels\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.d-asset.be\/en\/editorial\/social-commerce-when-social-networks-become-full-fledged-sales-channels\/#primaryimage","url":"https:\/\/www.d-asset.be\/wp-content\/uploads\/2025\/05\/6jhxq5mtd3y.jpg","contentUrl":"https:\/\/www.d-asset.be\/wp-content\/uploads\/2025\/05\/6jhxq5mtd3y.jpg","width":1600,"height":1067,"caption":"Tik tok Shop"},{"@type":"BreadcrumbList","@id":"https:\/\/www.d-asset.be\/en\/editorial\/social-commerce-when-social-networks-become-full-fledged-sales-channels\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.d-asset.be\/en\/"},{"@type":"ListItem","position":2,"name":"Social commerce: when social networks become full-fledged sales channels"}]},{"@type":"WebSite","@id":"https:\/\/www.d-asset.be\/en\/#website","url":"https:\/\/www.d-asset.be\/en\/","name":"D-asset","description":"Votre Partenaire en Marketing Digital","publisher":{"@id":"https:\/\/www.d-asset.be\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.d-asset.be\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.d-asset.be\/en\/#organization","name":"D-asset","url":"https:\/\/www.d-asset.be\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.d-asset.be\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.d-asset.be\/wp-content\/uploads\/2025\/03\/d-asset.svg","contentUrl":"https:\/\/www.d-asset.be\/wp-content\/uploads\/2025\/03\/d-asset.svg","width":761,"height":522,"caption":"D-asset"},"image":{"@id":"https:\/\/www.d-asset.be\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/d-asset\/"]},{"@type":"Person","@id":"https:\/\/www.d-asset.be\/en\/#\/schema\/person\/c8705d4dfd11c2972d25f209b15688d0","name":"Olivier D.","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/cc7dcb3230d37a2d090dd307a3e118d2b368a03982ab3e3706809539abdcb3f8?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/cc7dcb3230d37a2d090dd307a3e118d2b368a03982ab3e3706809539abdcb3f8?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/cc7dcb3230d37a2d090dd307a3e118d2b368a03982ab3e3706809539abdcb3f8?s=96&d=mm&r=g","caption":"Olivier D."},"url":"https:\/\/www.d-asset.be\/en\/author\/odetemmerman\/"}]}},"_links":{"self":[{"href":"https:\/\/www.d-asset.be\/en\/wp-json\/wp\/v2\/posts\/1718","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.d-asset.be\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.d-asset.be\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.d-asset.be\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.d-asset.be\/en\/wp-json\/wp\/v2\/comments?post=1718"}],"version-history":[{"count":2,"href":"https:\/\/www.d-asset.be\/en\/wp-json\/wp\/v2\/posts\/1718\/revisions"}],"predecessor-version":[{"id":1720,"href":"https:\/\/www.d-asset.be\/en\/wp-json\/wp\/v2\/posts\/1718\/revisions\/1720"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.d-asset.be\/en\/wp-json\/wp\/v2\/media\/1637"}],"wp:attachment":[{"href":"https:\/\/www.d-asset.be\/en\/wp-json\/wp\/v2\/media?parent=1718"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.d-asset.be\/en\/wp-json\/wp\/v2\/categories?post=1718"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.d-asset.be\/en\/wp-json\/wp\/v2\/tags?post=1718"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}